Bernat Riera Engineering + Marketing
Inspiring conference: World Press Media – International Comunications
On Wednesday, May 1 was celebrated International Communication Congress organized by the World Media Press, a publisher of titles such as Time, The Economist, Fortune, National Geographic, bloomberg markets or the wall street journal. The speakers were: Marco de Vito – star alliance Sylvain Valeix – UM international Paul Bay – citizenbay Dan Calladine – [...]
Conference Google: Think Branding 2013
I attended to a great and inspirational conference by Google about the digital world and the creation, adaptation and maintenance of brands, which many of them have been killed by the online phenomenon, like Blockbuster, and others are in risk, like hotels. (Airbnb has filled more rooms than all Hilton in 2012). For me there [...]
Letter from London 2 years later
In this second year I speak about progress. Before leaving Mallorca, I never thought I would be here for two years, I couldn’t imagine how it would go. When English is no longer a problem of communication, I have increased social and professional opportunities, and we already have that, the language. It was a year [...]
About Whatsapps, Skypes & WeChats
I want to analyze the current social networks, in which I am totally immersed, and scared at the same time, because the rest goes also submerged. In my case, since I live in England, social networks have been the most effective way to keep in touch with mine in real time. Like many of you [...]
All is about time
I wrote this for those people I met that boasted about money, or even more for those who wasted their time. The money or power will be variable along the life and depends on how much everyone accomplishes. To get it or lose it. The really important thing is time. This is the only resource we [...]
May – My first start up and a big promotion
Today I have reasons to celebrate my professional development and as I read in one book, you can’t forget to celebrate your success when they begin. First because you don’t know how they will evolve and if you will have another chance to celebrate them later. And second, because I have always wanted to share [...]
Globalization
Today I remember that one day a teacher from the UPC said, “It is almost impossible to think of a third world war, each country does business with the rest of the world, importing, exporting .. And many are already multinationals themselves.” I never aware of it until I realized recently, when I began a post-degree [...]
Starting up a business in UK or Spain
Comparisons are odious. Unless one is willing to learn from those who do it better. I am currently working on a project to sell online (E-Commerce) that I will uncover later, butwhich represents the start of my first business with a rather serious character, and I intend to immerse myself in everything that entrepreneurs are so scared for: the administrative bureaucracy. Not to mention the investment and risk. For every idea or business opportunity that comes to my mind or start, I try [...]
War of the titans: Google vs Facebook
I had the pleasure of attending to a magnificent exhibition about technology and marketing in London on 21st and 22nd of September 2011, Ad Tech London. This one was especially oriented to online marketing: Websites, SEO, advertising in search engines and obviously could not miss the monsters of the industry such as Microsoft, Google and [...]
Letter from London a year later
After a year, I sit with myself to think about the decision I made coming to London and what this city has given me. I Left a lot in Majorca, or as some call it, the Magnetic Island, because it’s so difficult to leave it, or so easy to go back. I guess you can get [...]